O’Rourke is looking forward to attending Ad Tech New York this week. The conference will host over 200 speakers and 60 panels. A wide range of topics will be discussed including Online Video Ads, Social Media, and Multi-Channel marketing.

O’Rourke will attend the presentations under the MobileMix track which will focus on Mobile Marketing. Mobile marketing is no longer a thing of the future, it is here now. Many consumers are ‘on the go’ and use their mobile devices to search online. This is especially true of the hospitality industry as many travelers use their mobile devices on the road to search for hotels.

These presentations will be given by industry leaders and will look at the vehicles available in mobile marketing including mobile web sites, mobile search, targeted banner advertising, mobile commerce, and click-to-call lead-generation. The presenters will share case studies and their perspective on where mobile is today and where it is headed in 2010.

Stay tuned to our tweets and our blog entries, as we will share with you the insights, advice and marketing secrets of the industry thought leaders who will be presenting.

Our Twitter address is: http://twitter.com/ORourkeSEO

You can also follow all tweets on Ad Tech New York by searching on #adtechny

Below is a list of the Keynote Presentations as well as a list of the Mobilemix Presentations:

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