O’Rourke is attending the Email Evolution Conference in Miami Beach, Florida, February 1-3. This conference is sponsored by the Email Experience Council and the DMA, and will focus on how email and digital media drive each other and how businesses can gain the most ROI by utilizing a multichannel strategy. O’Rourke will keep you updated on best practices and new strategies to help your hotel email marketing campaign excel. You can follow the twitter stream of the conference by searching on the hashtag #EEC10 (on a site such as search.twitter.com).

Keynote speakers include:

Brian Harniman
VP of Marketing and Distribution
KAYAK

Lisa Harmon
Director, Creative Services,
Smith-Harmon, a Responsys Company

Don Shula
Pro Football Hall of Famer & Equity Partner in Don Shula’s Hotel & Golf Club and Don Shula’s Steak Houses, LP

Sam White
Creative Director, eROI

Dylan Boyd
Vice President of Sales & Strategy, eROI

Melinda Krueger
Director, Digital Dialog, OgilvyOne

Mike Corak
Director of Interactive Services, Mighty Interactive

Other speakers include:

Kavon Adli
Attorney At Law; Founder, The Internet Law Group
Jay Baer
Founder, Convince & Convert
Angela Barber
Art Director, ThinData
Austin Bliss
President & Co-Founder, FreshAddress, Inc.
Joel Book
Director of eMarketing Education, Exact Target
Pilar Bower
Optimization and Email Strategist, Red Door Interactive
Jordan Cohen
Senior Director of Marketing and Public Relations, Pivotal Veracity
David Daniels
Author and Consultant, Email Marketing An Hour A Day
Dennis Dayman
Chief Privacy Officer, Eloqua
Lawrence DiCapua
Director, Interactive Marketing/CRM, Pepsi North America Beverages
Kip Edwardson
Manager of Interactive Marketing, The Scotts Miracle-Gro Company
Nicholas Einstein
Director of Strategic & Analytic Services, Datran Media
Jeremy Farber
President and Founder, PC Recycler, Inc.
Craig Fontenot
VP, Member Relationship Management, AARP
Tamara Gielen
Independent Email Marketing Consultant
Andy Goldman
SVP, Director of Strategy Integration, RAPP North America
Lucy Hudson
Marketing Manager, eCircle UK
Frank Ioppolo
COO and General (In-House) Counsel to MarketLeverage
Ivo Ivanov
Legal Counsel, DE-CIX Management GmbH
Jeanne S. Jennings
Consultant, Email Marketing Strategy, JeanneJennings.com
Jeanne Jones
Email Marketing Manager, Alaska Airlines and Horizon Air
Katrina Kithene
Email Marketing Manager, Alaska Airlines and Horizon Air
Andrew Kordek
Manager of Optimization, Groupon

Ben Lerer
Co-Founder and CEO, Thrillist.com
Susan Lyon
C.I.P.P., Perkins Coie
Chris Marriott
VP, Global Managing Director, Acxiom Digital
Blaine Mathieu
CMO, Lyris, Inc.
Loren Mcdonald
VP, Industry Relations, Silverpop
Dino Michetti
VP of Client Services, Epsilon Interactive Services
Renee Middleton
Vice President for Marketing, Taco John’s International
Stephanie Miller
VP, Market Development, Return Path
Jeanniey Mullen
Founder, Email Experience Council; Global EVP & CMO, Zinio; Global EVP & CMO, VIVmag
Mark Nylec
Senior Manager, CRM Infrastructure Strategy, Channel Development and Governance, AARP
James O’Brien
Director of Marketing, LashBack LLC
Andrew O’Halloran
Chief Privacy Officer, Cypra Media
Sean O’Neal
Chief Revenue Officer, Datran Media
Kath Pay
Managing Director, Ezemail UK ltd.
Stefan Pollard
Senior Strategic Consultant, Responsys
Justin Premick
Director of Education Marketing, AWeber Communications
Mike Quigley
VP, Email Services Division, Cypra Media
Mike Rogers
Senior VP Sales, Goodmail
Dan Rubin
Director of Strategy & Analysis, Publicis Modem
Julie Rutherford
VP of Marketing and GM for Email, Belief.net
Ryan Sagan
Marketing Automation Manager, InterContinental Hotels Group
Jay Schwedelson
Corporate Vice President, Worldata
Melissa Shaw
Senior Strategic Consultant, WhatCounts
Juan Silvera
SVP of eMerchandising, Bank of America
Rita Smith
North American Email Manager, Hewlett Packard
Michael Straathof
Senior Consultant, Borgers&Straathof, Dutch
Karen Talavera
President, Synchronicity Marketing
Jill Trecker
Manager of Guest Loyalty, Souplantation & Sweet Tomatoes Restaurants
Sal Tripi
Senior Director of Operations and Compliance, Publishers Clearing House
DJ Waldow
Director of Community, Blue Sky Factory
Chris Wheeler
Director of Deliverability, Bronto Software

Tags: Brian Harniman, Don Shula, Dylan Boyd, E-Mail Marketing Conference Miami, E-Mail marketing for hotels, Email Evolution Conference 2010, Lisa Harmon, Melinda Krueger, Mike Corak, O'Rourke Hospitality Marketing, Sam White

This entry was posted on Tuesday, February 2nd, 2010 at 10:42 am and is filed under Conferences, E-Mail Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.